In this series of articles, I will describe the fundamental characteristics of each cultural cluster, in alphabetical order, beginning with the Anglo cluster.
I base my description on two principal sources: the work of Erin Meyer at INSEAD Business School and Deidre Mendez at the Center of Global Business at the University of Texas at Austin. I gathered the cultural profiles of countries they have built to pool the data for each cluster.
I base the analyses on averages and patterns within each cluster. They are not predictive of how each person belonging to the cluster will behave and communicate. There will also be variation within a cluster, as the figure in this article shows.
In each article, I will look at the characteristics in terms of communication, whether the culture of a cluster is more oriented towards tasks or people, and how they see and interact with the world around them.
Take the description as a help to guide your understanding. I do not intend it to categorize or stereotype.
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